Founded in 2005, ForeverGroup enables its users to digitize and save photos, videos and other media for generations to come. Since then, the French company has served more than 150,000 clients in France, Germany, Belgium, Luxembourg and the Netherlands, and is actively looking to expand into new markets. After partnering with Orange in 2013, ForeverGroup has now launched a service that allows customers to digitize and store their media in the cloud, thanks to Orange’s new Cloud API. ForeverGroup President and Co-founder Nicolas Lebreton explains how Orange helped bring his company to the cloud, and what that means for clients — and their memories — going forward.
We promise our clients that their family memories will last forever, and the best place to do that today isn’t on a DVD or USB key — it’s in the cloud. The most important challenge was to guarantee that the entire process is very simple. Cloud technology is still new, and family memories are very precious, so it’s critical that the client knows exactly what our service entails, and that their content will be secure. For us, partnering with Orange was an entirely logical decision, considering their technical expertise and vast experience in cloud computing.
We integrated the Orange Cloud API in France in September and we'll benefit from a major publicity campaign for Orange customers in France towards the end of 2014. We’ve integrated APIs from other large companies in the past, but none were implemented as quickly as the Orange Cloud API. This API was new for Orange, but their team was very responsive and moved quickly to get it off the ground. It also allows clients to easily access their media from Orange connected televisions, which is a growing market and, in our view, the best way to experience photos and videos from the past. We're therefore confident that the Orange Cloud API will increase our sales in France by 30% to 40% within the next one to two years.
Our next major challenge will be to incorporate automatic editing and enhancement of the media that our clients entrust with us. This is especially important because much of the content we receive is very old and of poor quality. On the business side, we are actively looking to expand our presence in markets across Europe and, eventually, the United States.